Southampton Solent University
Since becoming a university, Solent has helped over fifty thousand students, from all walks of life, to make the most of their potential. Belmont Press has been a key print partner to Solent for over a decade, during which time the University has changed dramatically – from campus improvements to the latest state-of-the-art facilities.
Our services to Solent incorporate their flagship undergraduate prospectus, as well as supporting marketing literature, personalised direct mail campaigns, storage, fulfilment, mailing and distribution solutions.
All of these services are performed in house, under our own roof, meaning everything is produced inline with our own ISO credentials and manufactured by our own skilled workforce.
Cluster book mailings
An important aspect of Solent's prospective student engagement strategy are their cluster book mailing campaigns. Each cluster book focuses on a different faculty and is produced in a saddle stitched format, typically around 64pp in pagination. Once the booklets have been finished, they are held in our storage facility, awaiting fulfilment for each bulk mailing campaign.
The cluster books are mailed out as part of two different campaigns: - either with a prospectus, with the cluster book being specific to the prospective students chosen field of study, or sent out with an invitation to one of the University's open evenings. Again, the correct course specific cluster book must be mailed out to the correct student whose area of interest matches the booklets content.
Bulk mailing facility
A key requirement of our agreement with Solent for their cluster book mailings is our ability to provide an end to end solution internally, without the need for third party involvement. From receipt of artwork for the prospectus, the cluster book and the invitations, along with the data, our team ensured an efficient printing and bulk mailing solution.
Our cost effective bulk mailing solution has ensured the project ramins cost viable for Solent, while providing a more targeted student communication approach for their external relations team.